I'm about 30 minutes away from going clinically insane.
It all started innocently enough...Beth and I decided to change our cell phone plans to fit into our New World Order, and we wanted to find the best deal. What follows is a diary of my personal descent into Hell.
Right now, I have Sprint PCS, and a $30/300 anytime minute monthly plan from years ago. It has served me well, but has no provisions for nighttime/weekend minutes, free calls to other Sprint phones, etc. Beth has Cingular and a cell sporting a Texas area code. Cingular doesn't have a presence in Arizona, so trying to get customer service out of them just breaks their brains. ("You live in Arizona? You can't possibly be a Cingular customer!") With taxes, we both pay roughtly $40 each for cell service each month. On top of that, our house has a land-line, and our bill there averages around $50-70 a month, depending on long distance, with the usual voicemail, caller ID, and call waiting.
After some math, we found that there's some fat to be trimmed. We could, without losing much, totally strip down (or eliminate) our home land line. About the only thing we _really_ need it for is TiVo, but some experiments with TiVoNet could eliminate that dependency. The only x-factor is how many minutes we currently use a month on our land line. Ultimately, we decided to go for a plan with as many minutes as possible, with a strong tendency towards a plan with shared minutes between two phones (e.g. a "family plan"), and free calling between two phones on the same plan. We estimated our sweet spot to be roughly 800 minutes a month, for $80 including two phones.
With this in mind, we decided to do some comparison shopping. No sane person can be prepared for the sheer volume of information involved. For starters, any google search on "cellular" will lead you down a twisty maze of web sites, of which there must be hundreds if not thousands, all selling the same crap, all appearing equally shady. Some (most?) have links to other similarly shady business ventures, like "Top 100 Downloads", "Top 100 Searches" and other dregs of the web. If you used only the web as a gauge, you'd think the cell phone business was one small step above porn in legitimacy. There needs to be a serious thinning of the herd among cell phone proprietors on the web.
The only sane thing to do was to visit each company we were aware of and start comparing their plans. And let me tell you - this is no small task. Take NexTel for example: if you can distill their offerings down into something easy to explain, you're a better man than I am. At some point early on, it became apparent that if a plan seemed overly complicated, it likely had all kinds of hidden gotchas and problems. AT&T Wireless wasn't really price-competitive, and they do a piss-poor job of explaining how their plans work on their website (their family plan is surprisingly light on details). Sprint PCS is probably the least competitive in price of the ones we surveyed, so they're out too.
T-Mobile stood out as having a very clear and easily understood plan. They also seemed to offer the best bang for the buck. So we were ready to start picking out phones - not so hard, since T-Mobile has a craptacular selection, and we found that we could order the phones on Amazon (along with the plan) and have a phone such that we made money after rebates, getting paid up to $100 for a phone if we chose the right one after all the rebates. Definitely a better deal on Amazon than in T-Mobile's store or on their website.
That's when I started to search online for reviews and discovered the "catch" - T-Mobile has extremely limited coverage. They say they have no roaming charges, and that's true. You can't roam because if you leave a major metropolitan area, you have no service whatsoever. You're totally boned. Stuck on I-40 between Flagstaff and Albuquerque? Sucks to be you.
That's when our eyes turned to the next-best choice: Verizon. We could get a plan with similar minutes as T-Mobile, and with a stuck-in-the-sticks roaming fallback for $10 more a month. 800 minutes, $80 bucks a month, 2 phones. So far so good, and now time to choose the phones.
This is where the wheels fell off. Unlike T-Mobile, Verizon has a staggering amount of phones to choose from, but no partnership with Amazon, so no amazing rebate deals. However, dozens of these shady websites do sell Verizon phones with the amazing rebates. How to pick the right phone and online vendor to get the best deal and not get ripped off? Beats me. I'm exhausted from trying at this point. All these choices are a nightmare, and I'm goddamn tired of looking at brochures and websites with 20-something kids all smiling, with their mouths in blow-job poses.
The cellular industry strikes me as a seedy, soul-crushing business whose sole purpose is to shake the consumer down for every last penny by both nickel-and-diming you for crap features you'll never use and by offering choices that are so bewildering that your only reaction can be "please make it stop."